Georg Cockburn

Building Brand Touchpoints.

Entries from April 2008

The Power of the Touch

April 25th, 2008 · No Comments · Consumer Insights, Experience Design, Human-Computer Interaction, Interfaces, Life, Usability

For a long time we had to handle interfaces that didn’t seem to be made for humans. Keyboards and other awkward input devices aren’t made for spontaneously interaction. Seemingly engineers had forgotten that we are, after all, living beings who want to touch and move things in a natural way.
Now slowly companies […]

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Interacting Networks

April 21st, 2008 · 1 Comment · Experience Design, Information Architecture, Life, Visualization

On Saturday Scholz & Volkmer held the see conference for the third consecutive year in Wiesbaden, Germany. As last year, this small, well organized conference took place in the Caligari Film Theatre, a nice place to spend on a rainy Saturday.
Among some nice speeches, there is especially one, that I want to point […]

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Videos from the ‘Innovation Forum Interaction Design’

April 16th, 2008 · 1 Comment · Experience Design, Human-Computer Interaction, Information Architecture, Interfaces, Tools

It took some time, but the videos from the “Innovation Forum Interaction Design“, which took place in Potsdam, Germany last year, online now. IA and usability gurus like Bill Moggridge from IDEO and Bruce Sterling give interesting insights into their work and thoughts on interaction design.
The aim of the two day conference “Innovation Forum Interaction […]

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Mobile Social Networks - Tagging Real Life

April 9th, 2008 · 2 Comments · Experience Design, Interfaces, Life, Mobile, Visualization

I’ve really noticed the relevance of mobile social networks in the speeches at this year’s CHI in Florence, Italy.
I’ve always been on an upbeat note about mobile social networks, but here more than before, there have been some great papers on this topic, which all really show where all this can be heading. […]

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Mercedes-Benz SL Webspecial

April 5th, 2008 · No Comments · Advertising, Information Architecture

Writing from Florence, where I arrived today to attend the CHI, this is just a little update on my recent work. Yesterday we got the Webspecial for the new generation SL up and running. Based on a 3D model of the SL in the same setting as the TVC is produced in, the user can […]

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Live from the CHI Conference 2008

April 4th, 2008 · No Comments · Experience Design, Human-Computer Interaction, Information Architecture, Interfaces, Life, Usability

The CHI - Computer Human Interaction - Conference 2008 will be taking place in Florence, Italy from Saturday, 5th to Thursday, 10th of April.
During CHI 2008 Luca Chittaro will keep an updated blog in English and Italian where he will write about “news, interviews with internationally-known researchers, and the latest trends and discoveries in human-computer […]

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Forrester’s Groundswell

April 2nd, 2008 · 1 Comment · Advertising, Consulting, Consumer Insights, Tools

In their forthcoming book “Groundswell. Winning in a world transformed by social technologies.” Charlene Li and Josh Bernhoff, two of Forrester Research’s top analysts show how to use the new ways customers are connecting with each other for marketing purposes. They write about a social phenomenon - the groundswell - which transforms the way […]

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