Georg Cockburn

Finally we got there: Mercedes-Benz.tv 2.0 is online. It’s been a lot of work the last few months and we relaunched the website yesterday. Thanks to a great team of art directors, developers, project managers, information archtitects and tv production companies this is an advanced site in terms of user experience. Different channels ranging from “Drive” to “Mixed Tape Music Magazine” and “Motorsports”, high video quality, an innovative user interface in the menu - this is a big step forward for Mercedes-Benz.tv. The challenge to combine interaction with TV experience has resulted in a reduced user interface with TV-like controlls, that handles many tasks in the background. The website, interface and backend was developed by Scholz & Volkmer, the content is from fischerAppelt. tv media and the TV design from Brand New Media Production.