Georg Cockburn

Guy Kawasaki has written a post called The Inside Word on Word-of-Mouth Marketing over at the
Marketing & Strategy Innovation Blog. It features an interview with Dave Balter, who founded BzzAgent in 2002. Good insights about the grown up consumer, so give it a read.
Balter’s latest Book called The Word of Mouth Manual, Volume II  is […]

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For a long time we had to handle interfaces that didn’t seem to be made for humans. Keyboards and other awkward input devices aren’t made for spontaneously interaction. Seemingly engineers had forgotten that we are, after all, living beings who want to touch and move things in a natural way.
Now slowly companies […]

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On Saturday Scholz & Volkmer held the see conference for the third consecutive year in Wiesbaden, Germany. As last year, this small, well organized conference took place in the Caligari Film Theatre, a nice place to spend on a rainy Saturday.
Among some nice speeches, there is especially one, that I want to point […]

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I’ve really noticed the relevance of mobile social networks in the speeches at this year’s CHI in Florence, Italy.
I’ve always been on an upbeat note about mobile social networks, but here more than before, there have been some great papers on this topic, which all really show where all this can be heading. […]

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The CHI - Computer Human Interaction - Conference 2008 will be taking place in Florence, Italy from Saturday, 5th to Thursday, 10th of April.
During CHI 2008 Luca Chittaro will keep an updated blog in English and Italian where he will write about “news, interviews with internationally-known researchers, and the latest trends and discoveries in human-computer […]

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To demonstrate the advantages of the Nokia N82 R/GA London created a nice online campaign. The mobile, which Nokia describes as “multimedia computer” and which features photography navigation and internet connectivity, is featured on the website “The Urbanista Diaries“. Nokia set up a platform for people to upload pictures and videos, which then can be […]

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As the web is increasingly leaving home, it offers completely new chances to reach customers.
For a long time we have looked at the real world and the digital world as two completely different entities. That’s what we express when talking about phenomena as “second life” vs. “real life”. Up till now this might have been […]

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While many of you probably use them frequently, RSS-Feeds haven’t really yet hit the masses. That’s probably because people aren’t used to organizing they’re own content structure. They mainly want it delivered ready to consume. There are customizable start pages like Netvibes, Pageflakes, iGoogle, etc. and they’re very handy if you’ve got the time to […]

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Hello everyone out there! I’m very proud to announce my first post in this new blog. I’m an information architect working for an interactive agency in Germany. I’m especially into interactive brand interfaces and interested in how to deliver unique brand experiences. And this is exactly what this blog is going to be about. I […]

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