With nearly every WebTV station and also many newspapers broadcasting the Obama inauguration live today there is an important question being raised: How important is live content for WebTV? Once defining itself as being on-demand technology for films and shows to be viewed at any time and many TV channels, e.g. Arte plus7 in Germany [...]
Entries Tagged as 'Reality TV'
How live is WebTV?
January 20th, 2009 · No Comments · Life, Reality TV, WebTV, tv
Tags:Arte·BBC·community·iPlayer·Joost·live·Obama·on demand·plus 7·tv·Zattoo
Branded Online Reality Shows
December 13th, 2008 · No Comments · Advertising, Branding, Reality TV, Social Networks, WebTV
Dodge is just showing what online entertainment can look like: The Dodge Ram Challenge is an engaging online reality show that features four teams in a race through an obstacle course, of course in their Dodge Rams. This site by BBDO New York fulfils some of the critical criteria in today’s marketing: It perfectly combines [...]