Georg Cockburn

Building Brand Touchpoints.

Entries Tagged as 'Social Networks'

WebTV Series #2: Boxee TV

April 13th, 2009 · No Comments · Interfaces, Life, Music, Social Networks, Uncategorized, Usability, VoD, WebTV, tv

“You don’t have to mess with a web page to watch TV anymore.” At least that’s what Boxee TV promises in their short introduction film to Boxee-tv on Vimeo. A few have tried connecting the TV to the several sources on the web  before, see Apple TV or Samsung’s TVs with theirs built-in YouTube-browser.
Boxee manages [...]

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Muxtape is about to return

February 2nd, 2009 · No Comments · Life, Music, Social Networks

Muxtape, the site that brought simplicity back to music mixes on the web, will be relaunching within the next few weeks. After the site’s founder didn’t manage to get major record labels work collaboratively and the site had to shut down on August 18th, 2008, the site has now been recreated as a platform for [...]

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Branded Online Reality Shows

December 13th, 2008 · No Comments · Advertising, Branding, Reality TV, Social Networks, WebTV

Dodge is just showing what online entertainment can look like: The Dodge Ram Challenge is an engaging online reality show that features four teams in a race through an obstacle course, of course in their Dodge Rams. This site by BBDO New York fulfils some of the critical criteria in today’s marketing: It perfectly combines [...]

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Meet the Connected Consumer

November 23rd, 2008 · 1 Comment · Advertising, Consulting, Consumer Insights, Social Networks, WebTV, marketing

The second Razorfish Digital Consumer Behavior Study is all about “the Connected Consumer“. The authors themselves describe “the Ever-Ready, Everywhere Consumer” in this way:
Connected consumers have enthusiastically embraced social media (both technologies and networking sites), are actively building and refining their own trusted personal networks, and are rapidly embracing new communication offerings like Twitter.
In so [...]

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