Georg Cockburn

Building Brand Touchpoints.

Entries Tagged as 'Tools'

Videos from the ‘Innovation Forum Interaction Design’

April 16th, 2008 · 1 Comment · Experience Design, Human-Computer Interaction, Information Architecture, Interfaces, Tools

It took some time, but the videos from the “Innovation Forum Interaction Design“, which took place in Potsdam, Germany last year, online now. IA and usability gurus like Bill Moggridge from IDEO and Bruce Sterling give interesting insights into their work and thoughts on interaction design.
The aim of the two day conference “Innovation Forum Interaction […]

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Forrester’s Groundswell

April 2nd, 2008 · 1 Comment · Advertising, Consulting, Consumer Insights, Tools

In their forthcoming book “Groundswell. Winning in a world transformed by social technologies.” Charlene Li and Josh Bernhoff, two of Forrester Research’s top analysts show how to use the new ways customers are connecting with each other for marketing purposes. They write about a social phenomenon - the groundswell - which transforms the way […]

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