Georg Cockburn

Building Brand Touchpoints.

Entries Tagged as 'Uncategorized'

WebTV Series #2: Boxee TV

April 13th, 2009 · No Comments · Interfaces, Life, Music, Social Networks, Uncategorized, Usability, VoD, WebTV, tv

“You don’t have to mess with a web page to watch TV anymore.” At least that’s what Boxee TV promises in their short introduction film to Boxee-tv on Vimeo. A few have tried connecting the TV to the several sources on the web  before, see Apple TV or Samsung’s TVs with theirs built-in YouTube-browser.
Boxee manages [...]

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Volkswagen can handle it

November 21st, 2008 · No Comments · Advertising, Branding, Uncategorized

To communicate technical features of it’s vehicles Volkswagen launched the site “Volkswagen can handle it”. Illustrated by using video sequences one learns about Volkswagen’s clever innovations in a playfull way.  Again a good example of Volkswagen’s strategy to communicate it’s approach of simplicity.

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